SEO technique also include URL, Page Title, Meta Tags, Meta Descriptions, Body Tags, SEO friendly Design, Keyword Density, Image SEO, Site’s Speed, Redirections, Crawlability, site sharing, 2.0 share
What is the meaning On Page SEO?
This technique includes the optimization of texts, images, tags, URL structure, internal links, headers etc. Optimizing anything for search engine that is uploaded to your website’s domain is treated as on page SEO. These factors are controlled by you or by coding on your page. On-page optimization includes actual HTML code, meta tags, keyword placement and keyword density. Websites improve search engine optimization by improving content, making sure that the pages are able to be indexed correctly, and ensuring that the content is unique.
For example selecting the proper ALT tag keyword for an image on a webpage is such type of SEO. In a simple definition On Page Optimization is what can be done on the pages of a website in order to make it more search engine friendly to achieve good search engine ranking for targeted keywords
On page seo:
More necessary techniques given below which directly effect and improve on page seo, so we have to take serious tend on the unique steps, these factors are control by coding on your page.
On-Page Content: There are many hypothesis and theories about content length, style and how targeted audience reacts to it but one thing that everybody agrees on is the quality of content. The idea is to create engaging and compiling content for the targeted audience so that they can relate to it and convert.
Page Titles: the most important SEO factors on your site. Each of your pages & posts should have its own unique title, which includes the main keywords for that page. This way, whenever someone searches for Chocolate Cake Recipes in a search engine, your post has a better chance of showing up because you have included those keywords.
URL Structure: the URL is http://aroushtechbd.net /traffic/on-page-seo-techniques/ I have included the keywords that are relevant for this post. SEO friendly URLs for each of your pages is highly recommended, as these bring better crawling. Shorter URLs seem to perform better in search engine results, however that is not the only factor. URLs that include targeted keywords, also perform better. The location of these keywords can also be a major influence. For example site.net/keyword would perform better than site.net/365/738/subfolder/keyword etc.
Page Title: Page title has a limit of 70 characters so always keep the length in mind when crafting titles. Pick the modern world of SEO what never transformed is the importance of the title tag and this is because it tells visitors as well as search engine bots about what to expect on the page.
Meta Tags: I use a WordPress plug-in on my sites called ‘All In One SEO Pack’. This allows me to enter all of my meta tag keywords, meta description and page title at the bottom of each of my posts before publishing. This simply inserts all of the information into your page HTML format for you, making your life a little easier. For each of your pages, you can include a set of keywords in the form of meta tags. These should be all the relevant keywords of your content, which you will have researched previously.
Internal Linking: Internal linking is one of the areas that are highly misunderstood by many people in the SEO world. Number of internal links and exact match anchor text doesn’t really matter what matters the most is how valuable they are for your targeted audience and how that link can help enhance user experience.
Meta Descriptions: Many people forget to include meta descriptions for their pages. These descriptions are an important place to include relevant keywords for your content, as these are used within the search results when your page is listed
Body Tags (H1, H2, H3, H4, etc.): These sections can be given heading, which is where H1, H2, H3, H4, etc. tags are used. Generally H1 tags are reserved for your main page title, with subsequent headings (just like the ones I have used throughout this post) being issued H2, H3, etc. Search engines use these to determine what is important within your content. This is why keyword rich headines are more useful than generic ones. Make sure you write keyword rich headings in the order of priority in H1, H2 and H3 title tags. They are used by many crawlers to differentiate important content.
SEO friendly Design: The idea is to have a search engine friendly design which is simple enough for users so that they can easily convert. This will also help you gain better search engine visibility. If your design is not according to the search engine standards or it is not engaging and appealing to the targeted audience you will probably lose your clients even after coming on to the website.
Keyword Density: try to keep your keyword density to roughly 2-5%. If you find this hard, get out a thesaurus and broaden your writing vocabulary. This way, you are still writing about the same thing, without risk of being banned. Including relevant keywords throughout your content is very important, as it helps search engines work out what your content is about. However, try not to excessively repeat and overuse keywords just for search engine robots. This can lead to your site being banned from search engines.
Image SEO: You can also include Alt Text and Descriptions for your images, making them even more useful with SEO. Uploaded images have titles, so treat them just the same as your page titles. Including relevant keywords can help people find your site when searching on Google Images. Using images within your content is a great way to make your site more visually appealing and break up boring chunks of text. You can utilise these images to help improve your site SEO.
Site’s Speed: In order to save users as well as gain search engine credibility, it is very important to have a perfect site speed or else chances are you will lose potential clients as well as search engine ranking positions
Redirections: Multiple types of redirections are used across a website for different purposes. If you are dealing with a website having lots of pages containing a 404 header status then in that case using 301 to targeted pages will be a perfect option but in some cases you should use 302 as the redirection is not permanent.
Crawlability: The idea is to make your sites crawable before implementing any other strategy on the website. All of it will mean nothing if your website is not crawlable by search engine and thus all your efforts will be flush down in to gutter.
Rel Canonicals: Canonical tag is actually used for search engines to direct about to the original content of the page so that there could be no issue of duplication of content within or across the different websites.
Other useful common practice can increase your web page rank by the techniques:
Google Authorship verification for all pages
Fast loading pages
User friendly 404 pages
Proper HTML and CSS validation
External & Internal links (no broken links or links to ‘bad’ sites)
Proper URL Structures
Top quality fresh content
Summary: These techniques also improve on- page SEO, when its uses properly to any sites then it’s improve site traffic and help entire site crawled by search engine spiders.