How do you sell backlinks and harness their potential to boost online visibility? You can sell backlinks and make money online. There are a huge number of site owners and bloggers selling backlinks on their websites under the guise of sponsored content.

In this blog post, we will dig and delve into the intriguing world of backlinks and uncover the real strategies that can help you sell backlinks the right way. If you want to understand the marketplace to sell backlinks and how it works, we have got you covered.

So, let’s dive right in and explore the wonders of selling backlinks.

Why Sell Backlinks? 

Backlinks play a crucial role in the realm of SEO. Website owners and bloggers are making smart amounts from selling backlinks. They strive to obtain high-quality backlinks because the owners serve as virtual endorsements, signalling to search engines that a site is reputable and deserving of a higher ranking.

Backlinks are the number one Google ranking factor. That’s why it has become a valuable commodity for people engaging in link-building. If you own high performing website, people require a link from you.

Sell backlinks present demand and offer a valuable service to improve your website’s SEO performance. If you become a backlinks seller, you have to leverage your network, resource, and expertise to generate revenue while assisting in achieving their online visibility goals.

Many website owners are earning thousand $ per month just from selling backlinks.

How do Backlinks work? 

Backlinks are incoming links to your site that lead visitors to another site’s page, as with road signs, links direct traffic and people across the highway of the web.

When site A links to another site B, it essentially vouches for the credibility & authority of B’s content. Google and other search engines perceive this endorsement as a positive signal that attributes value to website B & potentially elevates its ranking in SERPs.

Each high-quality backlink acts as a vote that indicates the search engine content being linked to is trustworthy, valuable, and worthy of recognition. A single-quality backlink from an authoritative website holds more weight than numerous backlinks from low-quality sources.

As an example:

Let’s say you run an automotive maintainer website

A machine named AAAAuto Mechanic wants to improve ranking in SERPs. In return for inserting backlinks from your website to AAAAuto’s website, AAAAuto can pay you because your website has loads of quality content on relevant topics.

Do you think it is too good to be true? It helps understand the potential of selling backlinks; let’s discuss why quality backlinks matter so much.

SEO and Backlinks

In order to calculate a site’s SEO, Search engines consider many factors.

According to Andrey Lippatsev, there are top 2 factors content and links.

Is it content on the website and the quality links that point to it that determine how Google ranks a website? So, the importance of creating and sharing valuable content can’t be overstated.

There is a lot of time and work involved. It takes less work and can make a bigger impact when you get high-quality links pointing to your website.

What is the importance of Backlinks? 

The importance of backlinks in SEO is significant in achieving better visibility and organic traffic. Search engine giant Google publicly acknowledged the role of backlinks in their algorithms. Google considers backlinks as a vote, including their reliability and relevance.

Backlinks pointing toward a website are like votes. A website’s SEO is not solely dependent on the number of backlinks. High-quality links are also determined by several other factors which influence SEO.

The relevance

From an SEO perspective, a backlink must be relevant to the website’s content and will be more effective.

A backlink of an article about “their considerations when choosing Cat food” to an article about the potential of interplanetary Health: does not have any value.

The backlinks would not be relevant to the article, so it probably would not matter to the readers.

According to, it is more the relevance of the website’s theme to yours. Assessing backlink quality involves remembering that real audience views and clicks on these links.

Trust and authority

Weight to backlinks from authoritative websites is the big player in the field. The website has more traffic, the longest history, the best reputation, etc.

When a trusted website links to your website, it is similar to getting a shout-out from a celebrity. You can charge more for selling backlinks if your website specializes in a particular area and consistently has high traffic.

Easy Ways to Sell Backlinks to the SEO Industry

You should have a high-authority website with a low spam score to sell backlinks. People are always searching for quality content as it loves readers as well loved by Google. If you build quality content with high DA, PA, and DR, people will search for backlinks from your website, and you can charge high value.

Selling backlinks can be risky if it goes against Google guidelines. Selling backlinks to manipulate search engines violates Google’s webmaster and can result in penalties, even removal from SERPs.

It is important to know that search engines prioritize organic and natural backlinks earned from valuable content and authoritative websites. Google discourages artificial and manipulative link-building practices.

Selling backlinks is important to maintain the integrity of your site, comply with Google guidelines and build a sustainable business. This section will explore the top 15 ethical practices that can guide you in selling backlinks and maintaining a positive reputation within the digital ecosystem.

Instead of selling backlinks, focusing on high-quality link-building and organic backlinks through legitimate means is recommended. Selling backlinks to the SEO industry can take time and effort. If you want to sell backlinks on your website, here are some strategies to consider the right way to try and sell backlinks.

  1. Build a high-quality website.

Selling backlinks is to high-quality websites that are deemed valuable by another website. The website should have catchy content and information architecture and be well-optimized for search engines.

  1. Create valuable content

Focus on producing high-quality content that educates and guides potential customers through understanding the value of backlinks and the benefits they can bring to their website. Content must be engaging and valuable to your target audience. Create informative and engaging content, such as videos and case studies, that address common questions, challenges, and misconceptions. When your content is genuinely useful, another website is more likely to link it naturally.

  1. Build a strong link profile.

Having a strong profile means high-quality backlinks from reputed websites. It can be achieved by creating valuable content, reaching out to other sites, and participating in online communities.

Links are the strongest ranking factor, and Google likes well-rounded backlink profiles. If Google suspects that you have paid backlinks, that can seriously hurt your SEO efforts, so focus natural link profile. The mix of Dofollow and Nofollow links with variations of anchor text with different tenures.

  1. Position your service differently.

Position your selling backlinks service differently from competitors by highlighting benefits, features, and specialized niches. Offer a personalized approach and exclusive access to high authority sites. Make it clear why people choose your backlinks services over others.

  1. Become a partner with link-building agencies.

Link-building agencies deal with perfect clients on a daily basis. They have a demand for selling high-quality backlinks on strong websites. Link-building agencies can help accelerate the huge number of deals that come across your desk to evaluate. Give a professional email, tell them you are a dependable blogger, and convince them you have high editorial standards. The link building agencies like, authority builders, Bazom, SearchEye, and many more can help you to sell backlinks.

  1. Join an influencer network.

You can net out a wider range to join the influencer network. It deals with tons of agencies that want to work with social media influencers. They can bring potential deals if you can position your site and brand visibility properly on these platforms. You can sell links such as Blog Meets Brand, Bloggin Mamas, Acorn Influence, IZEA, Markerly, Social Fabric, and others.

  1. Reach out to backlink buyers.

Creating a list of sell backlinks websites that buy in your niches is easy. How to do it, follow the steps-

Let’s say you are in the health niche. Make a list of popular blogs in the health niche. Go through their latest posts and find the company they are linking to. Take details of the company and contact their SEO manager and reach them if you are accepting sponsored posts. Provide them with your selling link to check authority and spam score.

  1. Highlight the key benefit.

When you promote sell backlinks service, focus on the primary benefits to clients. Emphasize how backlinks can enhance their website performance, increase organic visitors and boost search ranking. Give them clear ideas about the value proposition and explain the positive impact on their online presence.

  1. Call out the target market.

Ensure who are ideal clients and how your services cater to their needs. Choose it is targeting niche, types of websites, and business size, and ensure your marketing messages with your target market. Talk directly to their pain points. You will establish a connection as the go-to provider for backlink needs.

  1. To get social proof

Collect success stories, case studies, and testimonials from satisfied customers who have given positive feedback for your service. Social proof can be prominently on your business website, sales pages, and marketing materials. It helps to encourage you to leave reviews and ratings on reputable platforms, your trustworthiness and credibility.

  1. Add value to the sales page.

Create a visually appealing and easy-to-navigate sales page that communicates the benefits and features of your backlink service. A well-crafted page can influence a potential client’s decision-making process. You should also include informative content and visual aids that address common concerns and objections. Adding value needs upfront helps increase the likelihood of converting visitors into buyers.

  1. Negotiate price intelligently

Pricing plays a vital role in the success of backlinks selling business. When your sales pitch is ready, reach out to potential clients and negotiate the price. Research the competitive market pricing and offer packages to cater to various customer segments. To be flexible on price, as the value of backlinks can vary greatly depending on the buyer. The balance between affordability and profitability will attract buyers while ensuring a sustainable business model.

What are the Best Places to Sell Backlinks?

High-quality backlinks help to get traffic, and increased domain authority (DA) is essential for website owners. Usually, buyers can reach out to you on freelance websites, but there are better places to sell backlinks. It requires you to build your profile and rank the best platforms like Fiverr, Upwork, LinkedIn etc.

Here are some great platforms where you can sell backlinks to my suggestions


Facebook groups are a great platform to get started. You can join many relevant guests posting groups to promote your service. You will surely get a response if you are active in a group that has a growing community.


Upwork is relatively easier to sell backlinks. You can search for jobs and ensure your profile adds your past experiences. Make a catchy cover letter to increase your chances of getting hired. Being bold and asking for feedback after completing a project is essential to building your profile on the platform.


Start by making connections on the big platform LinkedIn. Try to join more groups related to the niche and communicate with other service providers who can share their experiences. Your good profile and LinkedIn group can be a good place to promote yourself and your service.


Fiverr is overrated, and getting highly saturated is still a good platform to promote your backlinks services. Make your relevant Fiverr gig, complete your profile, and share top social media to get reach. You can ask certain people to hire you through Fiverr. Make sure to provide high-quality work and get 5-star reviews.


It is a great freelancing platform where you can get well-started. You will have to build a good profile and portfolio.

Make the website of your service.

Make your website scale up your business to the next level. A dedicated website to your services will bring credibility if you make it professional. Ensure you provide client support, customer reviews, about us, terms and conditions, policies, etc., on your website. You can buy a cheap domain and hosting and setup with free CMS like WordPress to promote using Google ads, Medium, Quora, and other platforms.

Final Thought

Selling backlinks can be lucrative when you approach them ethically and strategically. You must understand SEO requirements, market demand, and effective marketing strategies. By positioning your service, leverage content marketing and establish a selling proposition that helps to attract potential customers from competitors.

You must utilize social proof and pricing intelligently; adding value to the sales page can further enhance your sales backlinks’ success. Additionally, tapping your existing customers, built-up relationships, and outsourcing tasks can help scale your business. Following the techniques and adapting market trends can maximize your success in the backlinks-selling industry.

FAQs: How to Sell Backlinks

Are paid backlinks legal?

Buying backlinks is legal, but Google considers certain types of paid links to violate their guideline. If selling or buying backlinks manipulating search ranking is against Google guidelines may be penalties. It is very important to know approach paid links with caution and focus on quality and relevance that provide value to users.

Can backlinks hurt SEO? 

Yes, certain types of links can hurt your SEO if you are linking of low quality, irrelevant or obtained through manipulative techniques. Backlinks from penalized or spammy websites or the use of unnatural anchor text can hurt search engine rankings. It is important to acquire relevant and high-quality backlinks from authoritative sources.

Are backlinks paid?

You can get organic and paid backlinks to improve your website positions. There are different ways to get backlinks that should dofollow links. Stay moderate and balance your backlinks with dofollow and Nofollow ones.

How do I sell backlinks to my website?

You can adopt several techniques, like creating a page on your website that clearly explains your link-selling service, including the customer’s benefits. Reach out to potential buyers in your niche through social media, email outreach and joining relevant forums industry. Connect with link-building agencies to get potential buyers. Provide quality content, build a reputable online presence and demonstrate the value of your backlinks that can attract interested buyers.

What makes a backlink valuable?

Several factors determine the value of a backlink, like the authority and credibility of the backlinking website are crucial. Backlinks from quality sites with a strong online presence and search ranking are valuable. Relevance link is another important factor from a similar niche with more weight. The anchor text’s natural placement within valuable content also contributes to the backlink’s value.

How do I find the value of a backlink?

There are various factors involved in finding the value of backlinks. Using Moz’s or Ahrefs domain authority tools, you can assess authority linking websites. Evaluate the relevance of your niche and analyze engagement metrics like organic traffic, social media presence, and user engagement. You have considered the reputation and credibility of the linking website with your target audience.

How do you make money by providing links?

You can make money by providing links through an approach by offering sponsored guest posts on your website and charging a fee for including links within the content. You can join affiliate marketing and earn a commission by promoting services through your links. Another way you can monetize your website is by displaying contextual advertising space to businesses interested in gaining exposure through your website.

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